Lauri Elliott

This is a post-show note for the radio segment, “Power Push:  Using the Strength of Leadership.”  You can check out other radio broadcasts I host at http://www.blogtalkradio.com/art-of-biz.

We focused on the role of leadership in business on November 5, 2009.  In research done by Dr. Bruce Winston and Kathleen Patterson, more than 90 variables of leadership were identified.  That can make the task of understanding, much less acting upon, leadership complex.  However, the correct working definition of leadership upon which an entrepreneur or organization acts makes all the difference, particularly during challenging times.

Our conversation started with a definition of leadership by Dr. Myles Munroe, “Leadership is the capacity to influence others through inspiration motivated by passion, generated by vision, produced by a conviction, ignited by a purpose.”  Brett Johnson, developer of the LEMON Leadership model, says this is a picture of the visionary leader.  But, he adds, leaders also allocate resources and build structures in which people can be successful.

Brett agrees that everyone is a leader in space unique to them.  This fits well with the leadership paradigm proposed by Charles Manz.  First, a person learns to lead him or herself (self-leadership). Second, a person becomes a leader of others.  Third, a person helps others become leaders (super leadership).

In this paradigm, our organizations and society is filled with leaders.  Some ask the question, but there have to be followers right?  True.  A person leads other in his or her unique space while following others in their unique spaces.  As Brett points out, this is a characteristic of the shift from hierarchical (control-centered) organizations to networked (authority-centered) organizations.

Brett brings a new perspective with the concept of leadership identity.  Leadership identity is a blueprint, or DNA, of who you are as a leader.  As with your psychological identity, it is not something that can be changed.  However, they both can be discovered as you learn more about who you were designed to be.

In the LEMON Leadership model, a person’s leadership identity can be characterized in five leadership types – Luminary, Entrepreneur, Manager, Organizer and Networker. Brett says that people have a primary and secondary LEMON leadership type.  He also found a leader resorts to the strengths of his or her primary LEMON leadership type during the best times, but resorts to the weaknesses of his or her secondary LEMON leadership type during the worst times.

With all the insights we discussed, it still comes back to the question how does leadership make a difference in my business?  Simply, leaders are people who make things happen.  Brian Klemmer describes these type of people as “creators, go-getters and aggressive producers in society.”  Sounds like the entrepreneur, right? Because you are one of these people, you can transform a failing business into a successful one.

But…And a BIG but.  Klemmer points out that these individuals often lack ethics.  On the show, Brett and I looked at the current economic crisis in the leadership context – greed overrode ethics.  Leadership in business and society is not about how much you can get for yourself, but how much you can get for others and yourself in a positive, sustainable manner.  It’s about creating win-win situations.

So, when we speak of the “rise of the entrepreneur,” we are not only speaking about the potential of the entrepreneur to create monetary prosperity but also to address society’s issues – poverty, illness, crime.

There was so much more that we discussed on the show.  Take the time to listen. (http://www.blogtalkradio.com/art-of-biz/2009/11/05/Power-Push-Utilize-Your-Strengths).

If you would like to learn more about the LEMON Leadership model, you can purchase the book at Amazon.  To contact Brett Johnson, visit The Institute’s website (http://www.inst.net).

And don’t forget to stay connected with The Art of Making Business Happen community at http://artofbiz.ning.com and http://www.blogtalkradio.com/art-of-biz.  You can even join the community.

As Christians, we often get stuck with God-inspired business ideas that we cannot bring to birth.  Like Hezekiah said, “for the children are come to the birth, and there is not strength to bring forth.”  (Isaiah 37:3)  But God is in this.  He sets the order.  He reminds us that “Shall I bring to the birth, and not cause to bring forth? saith the LORD: shall I cause to bring forth, and shut the womb? saith thy God.”  (Isaiah 66:9)  What we often do not understand is there is a process or pattern God has designed for us to follow.  This process always involves moving from the invisible to visible, from the impossible to possible, from heaven (spirit) to earth (physical).  These business ideas die on the vine because we do not have enough revelation.

While we can never put God in a box, there are some supernatural and natural strengths in which we can operate to see our business ideas come to birth.  God used my experience in developing business ventures in Africa to teach me this.  The path often started with nothing but transformed into something significant.

This seminar reveals more of the creative, competitive process to see your business idea come to birth, multiply and produce profit.  It is a part of the Art of Making Business Happen – God’s Way brand. Come be a part of what God is doing to create economic prosperity for His people regardless of the circumstances in the world.  

This seminar is a 1.5-hour overview for our workshop series by the same name. The focus of the series is to get you from the “idea” of doing business to “implement” a business idea.  The topics covered in this seminar are:

• Unique Competitive Space
• Business Opportunity Identification and Prioritization
• Positive Cash-Flow Business Model and Implementation

The full series involves an additional four workshops, which walk you through the entire process of taking a business idea to implementation.  At the end, you will have a plan to start your new business or new plan for an existing business immediately!  If you want to understand the spiritual secrets behind these workshops, you can sign up for KingdomBiz study circles.  When you are ready to move forward, just contact me at info@conceptualee.com.

Download this seminar for free.  It is available for online and mobile platforms as video or audio below.  You will also find links for the seminar slides and additional resources below.

Hold on for the ride!

Seminar Video (MP4)

Seminar Audio (MP3)

Seminar Slides (PDF)

P.S.  You can post comments and questions about the seminar if you register on the site.

This piece was commissioned by ITWeb/Brainstorm of South Africa for August 2009.  It expresses another strategic view of competitiveness, which places Africa, or anyone, as a competitive leader when fighting in their own unique space.  It’s about creating more value through innovation in your unique competitive space.  It reflects the paradigm of the Vision Society in which everyone, including organizations, is designed for a purpose and has a unique space on this earth.  Let it influence your mindset about approaching your own competitive space.

Is Africa ready to compete globally? If you read the Africa Competitiveness Report 2009 by the World Economic Forum, you get the sense that it isn’t. Although progress is being made, we still hear about the need to address the same issues around infrastructure, health, education, etc.

Malik Fal, MD of Endeavor South Africa, says these are “tangible issues but not the real issue”. And competitiveness is more about creating ‘unique’ value than productivity.

The Africa Competitiveness Report suggests that nations compete and evolve along a continuum, moving from basic factors to efficiency to innovation. Dr Paul Romer, Senior Fellow at Stanford Institute for Economic Policy Research, says: “Economic growth occurs whenever people take resources and rearrange them in ways that are more valuable.”

In the end, it is innovation-driven economies that are best able to raise and sustain the living standards of their people.

Says Fal: “Africa’s mistake has been competing on basic factors like natural resources and cheap labour, which promotes poverty instead of prosperity.”

He strongly believes that if African nations, industries and firms compete on their assets in innovative ways, they can compete head to head globally, and regionally. In the book he co-authored, In the River They Swim: Essays from Around the World on Enterprise Solutions to Poverty, there are several examples of industries across the globe – Cuban

Cigars, Rwandan Coffee, Afghan Dried Fruit and Nuts – providing unique value while operating amid political, social and economic upheavals.

Fal states that economies prosper if the focus is on a pragmatic, strategic approach to create more value on the assets inherent in industries and firms. With the Rwandan Coffee industry, the government augmented and filled gaps to help the industry deliver more value by building roads to and from plantations, as well as improving airport infrastructure. One lesson is that focusing on innovation to deliver more value increases economic growth and can simultaneously deal with the tangible issues, if approached correctly.

There is no better example for the ICT sector in Africa than the mobile industry in Africa. Think how it not only opened economic opportunities to the operators but to an entire ecosystem. At the same time, mobile infrastructure development has incrementally pushed overall infrastructure development, according to Ethan Zuckerman, founder of Geekcorps.

At the World Economic Forum on Africa in June 2009, the African mobile market was recognised as one of the fastest growing in the world. The future isn’t written yet, but already there is diversification in mobile applications, e.g. mobile payment systems, agriculture, health, reporting. The social benefits of mobile phones are being experienced by communities that were formerly disconnected.

This is also translating into a larger market for the ICT sector. The benefit is not only to African firms, but also to global firms that are able to gather more real-time data in developing markets because of the proliferation of mobile phones.

Delivering on unique value also results in sustainability. Even during the economic downturn, the ICT sector in Africa continues to grow. Some, like computer manufacturers, have had to change how that value is delivered.

For example, instead of focusing on the laptop market, many firms have grabbed a hold on the netbook market, which is the fastest growing computer equipment segment globally .

Ory Okolloh, executive director of Ushahidi, emphasises that Africans should be creators of the technology for this mobile revolution, not just its consumers. Fortunately, there exists an ecosystem of diverse stakeholders based on innovation and collaboration that supports this idea.

This ecosystem reflects a strong, intangible asset of the African business culture – the social fabric of community interwoven in all aspects of society. How to leverage this asset to increase a firm’s unique value still poses a challenge for many, though. Verna Allee, president of ValueNetworks.com and author of the Future of Knowledge, stresses the increasing importance of leveraging the social dimension in the business context to be more competitive. She adds that, “Intangible assets account for 50 to 70 percent of a business’ (economic) value.”

Both Allee and Fal agree that company and industry competitiveness starts with knowing the full value, tangible and intangible, a company brings. Then, developing the space to deliver and leverage that value. The African mobile industry has demonstrated its unique value in many ways. Business models like pre-paid services, started in Africa, are gaining ground in the United States. The key for the African ICT sector to increase its leadership competitively is to continue in the same vein – concentrating on unique value.

In a bid to help companies realise their full value, Allee developed the value network methodology, which helps to map and leverage both the tangible and intangible assets of organisations.

According to Allee, a value network “is any web of relationships that generates tangible and intangible value through complex dynamic exchanges between two or more individuals, groups, or organisations. Any organisation or group of organisations engaged in both tangible and intangible exchanges can be viewed as a value network, whether private industry, government or public sector.”

A value network is structured by the roles people play. Figure 1 (above) illustrates the rich set of value exchanges within the value network of a technology firm.

In the end, African ICT firms will gain competitiveness due to innovation. While basic factors and efficiency augment innovation, innovation finds ways to trump them on the competitive field. In other words, African companies will remain economically viable and competitive if they are able to deliver on their unique value amid the turbulence of the business environment.

Original publication

This 20-minute BizBrief covers the components of and process for developing a business model.  The business model answers the question, “How do we logically create value,e g., products and services, for our customers?”  It demonstrates how you will execute your competitive strategy.  The business model serves as the core input for a business case, business concept document or a business plan.

The topic objectives are:

• Describe the role of the business model in an enterprise’s strategy and operation.
• Identify customer element of the business model.
• Identify process element of the business model.
• Identify network and channel element of the business model.
• Identify financial element of the business model.
• Identify steps to develop business model.

The seminar is available for online and mobile platforms as a video or audio below.  You will also find links for the seminar slides  and additional resources below.

Seminar Video (MP4)

Seminar Audio (MP3)

Seminar Slides (PDF)

How to Describe and Improve Your Business Model to Compete Better (Draft Document)

Business Model Generation Book

 This short seminar lays out the general business context facing every organization today and moving forward.  It gives you a high-level view of the factors you need to consider when formulating successful strategies.

The seminar objectives are:

• Describe business context.
• Identify the dynamics of today’s and tomorrow’s business context.
• Identify appropriate organizational structures for today’s and tomorrow’s business context.
• Identify two appropriate approaches to today’s and tomorrow’s business context.

Access the seminar for free here.

A society is “an enduring and cooperating social group whose members have developed organized patterns of relationships through interaction with one another,” as well “a part of a community that is a unit distinguishable by particular aims or standards of living or conduct” as defined by the Merriam-Webster (www.m-w.com) dictionary.  In other words, a society is a group of people in relationship and interacting with one another cooperatively focused on a common purpose.

A Vision Society is one filled with purpose.  The distinct drive of a Vision Society is that its members function in the pursuit of purpose, both individually and corporately.  It has a unique tapestry of people, individually distinct yet woven together for a common future.  It is neither a collective or individualistic society characterized by dependence or independence, but interdependence and interconnectedness.  Each person has a “unique” space, identity and purpose, serving a particular function in the corporate body of a Vision Society.

The interplay between the individual and corporate aspect of a Vision Society is best described by an analogy to the human body.  The human body is a system designed to work as one but with individual parts performing their own function.  A well-performing body means each part is fulfilling its function working in harmony with the other parts.

While I cannot say there is complete harmony, there is a greater harmony in the Vision Society because people understand their “unique” space and their individual identities.  They focus on fulfilling the purpose of their “unique” space, which means they are less likely to focus on what others are doing or not doing and freely working within their space to achieve their unlimited potential.

At the individual level, each person lives a life continually learning, exploring and fulfilling his or her unique purpose on this world. Visions that derive from their purposes serve people, intending to benefit the greater good.  Their lives of purpose operate on selflessness not selfishness.

Societies have evolved over time.  Sociologists suggest that societies have evolved according to their primary manner of subsistence, e.g., hunter/gathers, agrarian.  Subsistence is what is necessary to support life like food and shelter.  If you are familiar with Abraham Maslow’s Hierarchy of Needs, subsistence represents the lowest level of needs – physiological.

I suggest that societies have evolved according to paradigm shifts between driving needs rather than forms of systems maintaining subsistence.  However, concepts of subsistence and wealth are embedded in the continuum.  Subsistence represents the bare essentials for a human body to function not to be fulfilled or satisfied.  Fulfillment includes the entire completion of spirit, mind and body.  If we take a closer look at Maslow’s Hierarchy of Needs, we see paradigm shifts occurring at each level.  As a person develops or as certain needs are met, he or she first moves from focusing on physiological needs to safety needs.  From there, the focus shifts to belonging to esteem to self-actualization.  Kurt Goldstein described self-actualization as a driving force which leads to people realizing their full potential.  Maslow later added another level called self-transcendence in which an individual, or self, gives to an inner experience of a greater unity of entities.

The human being is composed of spirit, mind and body.  As a person develops upward through Maslow’s Hierarchy of Needs, he or she shifts the center of his or her mode of operation from body (physical) to mind (soul) to spirit.  Self-transcendence represents operating out of the spirit and self-actualization represents operating out of the mind.  In the eye of the spirit, a person recognizes his or her true purpose, identity and vision connected to the greater society.

Human societies have evolved in the same manner in which the primary influence on how people operate shifted from physical to mental to spiritual.  The primary influence on how people operate in the Vision Society is the spiritual dimension.  We are on the cusp between human society operating under the primary influence of the mind to the primary influence of the spirit.

The concept of wealth also evolved as human society evolved.  First, it shifted from living a life of subsistence to one of accumulation of wealth.  The definition of wealth also shifted from monetary or physical assets to intellectual to spiritual.  In today’s society, there is a more holistic approach to wealth, which includes spiritual, social, intellectual, physical, financial, etc.  However, the seat of true wealth is the spirit.  Wealth is an inner-orientation not an outer-orientation.

As mentioned before, human society is on the cusp of entering the Vision Society age.  Who will be the standard bearers for this?  It will be the children of today and tomorrow.  As adults, we will help usher our children into the Vision Society as we learn more and dip into it ourselves.  However, the children will innately and inherently have an affinity and perception for the Vision Society, working through each of their spirits.

The Vision Society will ultimately dominate how our economic, social and political systems and institutions evolve and operate.

The world economic system continued to create greater degrees of economic inequity, particularly in developing countries.  As we see today, that system is imploding and requires full structural transformation.  So, what is the way forward?

The African continent is rife with economic inequity and injustice, yet it will serve as a means to set right economic injustice in our lifetime.  This revelation came five years prior to the global economic crisis and set me on a path in Africa to prepare for this time.  You can hear the spiritual insight I gained that prepared me by downloading an audio file.